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Strategic Excellence is our free bilingual e-mail newsletter. It is full of provocative ideas and practical tools which help you to achieve profitable growth and superior business performance.
In your workshop you deepened the participants´ understanding of strategic planning and you provided the relevant tools. Our managers realized, once again, that business planning is not limited to filling in templates. Rather, it is about critical thinking, a systematic analysis of the company in its environment and the creative development of strategies to build a sustainable competitive advantage.
Mario Dreismann, Head of Internal Consulting
DORMA Holding GmbH & Co. KGaA
Our marketing team now knows exactly where to focus to further strengthen the role of Marketing as a growth driver in our company. You presented marketing as a mind-set, a methodology and as a tool box and you showed us which questions we have to ask when formulating a convincing competitive strategy and developing new markets.
Juliane Ritt, Executive Vice President Marketing
Springer-Verlag GmbH