Highly relevant, compressed knowledge
Best practice from leading companies, pragmatic recommendations, immediate application - entertainment, inspiration and provocation. This is what you can expect when you book Hans Walter Fuchs as a speaker.
Smart Strategy in B2B
Delighting Customers with value-added digital offerings – boosting business success
- How to develop digital value-added offerings and quantify their financial impact on the customer´s business
- How to monetize digital value-added offerings.
- How to sell value-added digital offerings to individual customers and realize your prices based on the value delivered.
Why Strategy is more important than Cost Cutting
- Why cost cutting is not a strategy and insufficient to defend your market position in the long-term.
- How to systematically develop and adapt success strategies to changing conditions.
- How to overcome the barriers to strategy implementation and achieve sustainable success.
Change or Die!
How to reinvent your business to stay relevant
- What companies can learn from nature to remain competitive.
- How to systematically scan your environment and detect the need for change before it is too late.
- How to successfully manage change.
Get out of Price Competition!
How to optimize your market strategy and dramatically boost your profit margins
- Why competing on price rarely leads to success
- How to segment your customers and achieve higher prices with differentiated solutions.
- How to systematically align your sales force with different customer types and maximize the customer value.